MediaTek’s Impact at IMC 2024: Pioneering AI-Powered Chipsets

Arjun Agarwal
3 min readNov 13, 2024

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The India Mobile Congress (IMC) 2024 has emerged as a pivotal platform for showcasing innovations in mobile technology, and MediaTek is at the forefront of this transformation. As a leading global fabless semiconductor company, MediaTek highlighted its commitment to developing affordable, AI-powered chipsets that are set to redefine the mobile landscape.

At IMC 2024, MediaTek emphasized the capabilities of its latest chipset, the Dimensity 9400, which boasts an impressive 80% faster performance for large language model (LLM) prompts. This significant enhancement is crucial for applications reliant on generative AI, making it an attractive option for developers looking to create smarter, more responsive applications.

The Dimensity 9400 features a second-generation All Big Core design that combines powerful processing with energy efficiency, catering to the demands of modern users who expect seamless performance across various tasks.

MediaTek’s focus on Edge AI was another highlight at the event. By leveraging AI capabilities directly on devices, MediaTek aims to enhance user experiences while maintaining privacy and security. This approach allows for real-time processing of data without relying heavily on cloud computing, thereby reducing latency and improving response times. The integration of AI into everyday devices — ranging from smartphones to smart home gadgets — demonstrates MediaTek’s vision of creating an interconnected ecosystem that enhances daily life. In collaboration with industry giants like Google and Meta, MediaTek is pushing the boundaries of what’s possible in mobile technology.

The partnership with Google aims to bring generative AI experiences to the Android ecosystem, allowing users to run complex AI models directly on their devices. This collaboration signifies a major step forward in making advanced technology accessible and practical for everyday users.Moreover, discussions at IMC 2024 also revolved around the future of gadgets and their role in shaping user experiences.

MediaTek’s contributions to various sectors — including smartphones, wearables, laptops, and AR/VR gaming devices — highlight its versatility and commitment to innovation. The company is dedicated to creating chipsets that not only power devices but also enhance their functionality through advanced features like improved gaming graphics and photography capabilities. As we look toward the future, MediaTek’s advancements in AI chipsets are set to play a crucial role in driving the next wave of technological innovation.

With its extensive market reach — powering over two billion connected devices annually — MediaTek is well-positioned to lead the charge in integrating AI into everyday technology. The insights shared at IMC 2024 underscore the company’s dedication to making cutting-edge technology accessible and beneficial for all users.

In conclusion, MediaTek’s contributions at IMC 2024 showcase its commitment to innovation and collaboration within the tech ecosystem. As we embrace a future driven by AI and connectivity, MediaTek stands out as a key player in shaping how we interact with technology in our daily lives.

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Arjun Agarwal
Arjun Agarwal

Written by Arjun Agarwal

Foodie, Wanderer, Techie, Movie Enthusiast, Artist. Jack of all, Master of One….